The Coffee Academïcs Becomes First Hong Kong Coffee Brand to Collaborate with Cathay Pacific

The Coffee Academïcs, Hong Kong’s homegrown specialty coffee brand, has made history as the first local coffee brand to collaborate with Cathay Pacific, Hong Kong’s premier airline, bringing its signature blends to passengers taking to the skies. This milestone partnership showcases The Coffee Academïcs’ artisanal expertise while offering travellers a premium inflight coffee experience.
Founded in 2012, The Coffee Academïcs has transformed Hong Kong’s specialty coffee scene through its meticulously sourced beans, innovative roasting techniques and dedication to delivering a refined sensory experience. The brand operates a 930-square-metre roastery and a network of 40 coffee shops across Hong Kong and Southeast Asia, providing a one-stop solution for coffee lovers and partners alike.